Calgary Zoo annual report

Sometimes, design can created from one simple idea. This was the case for the Calgary Zoo’s 2012 Annual Report, designed and produced by Trigger. The Calgary Zoo has always been a leader in ani­mal and envi­ron­men­tal con­ser­va­tion. So when they needed a design for their 2012 annual report, Trigger decided to show­case the Zoo’s con­ser­va­tion efforts with a one page, one ink annual report printed on 100% post-consumer newsprint. And to help con­serve design hours, two design­ers and two art direc­tors col­lab­o­rated on the layout.